Omaha Marketing Group

Simply put, digital marketing is any type of marketing that’s done online. Of course, that covers a lot of ground, but it can be narrowed down to five major areas — Search Engine Optimization (more commonly known as SEO), Paid Search, Email Marketing, Social Media Marketing and Business Listings. The main thing to know about Digital Marketing is that, when done right, it can deliver incredible results at a fraction of the price of traditional marketing. 

We do all the work for you so you can spend less time figuring out different platforms and jumping from site-to-site and more time getting results and focusing on your customers.

SEO stands for “Search Engine Optimization”, which is exactly what it sounds like — optimizing your site for search engines so you get the highest rank possible. This involves everything from technical elements like header tags and alt text to simply writing good content that is useful to your users. Most midsize to large companies have individuals (or even entire departments) dedicated to SEO, but smaller companies need to rely on other methods in order to compete. 

Email marketing is, of course, marketing your business by sending emails to new and prospective customers. While the overall concept couldn’t be much simpler, there are a lot of methods, best practices and even federal laws relating to email marketing.

Chances are you are already doing some Social Media Marketing. Anytime you post about your business on social media, you are marketing it. It is very straightforward, but it is also very time consuming. Shifting from one platform to the next to make sure you are showing up everywhere you need to be is a full-time job. 

Omaha Marketing Group solves this frustration for you by managing your profiles on Facebook, Instagram, LinkedIn, Twitter, SnapChat, as well as address customer comments and reviews on Yelp and Google’s Business Listing. We manage all of your digital marketing efforts from one place.

The most overlooked area of digital marketing, Business Listings are what show up when customers look for you on Google Maps, as well as other sites like Yelp. These listings are often created automatically, which means the information is pulled from whatever records are available. The result is listings that often have missing or incorrect information, like an old address or phone number.

We will save you a ton of time and your customers will always find the right information on your business.